Marketing Leadership Weekly Meeting - January 11, 2019
By Hervé Boinnard on 2019-02-08 17:44 in Marketing Team
Attendees
- Sandra Decoux - Marketing & Communication Department Coordinator
- Noreen Cesareo - Marketing Team Lead
- Hervé Boinnard - Assistant Team Lead
Advertising Campaign
A new Google Ads Campaign run by Department Coordinator:
- Targeting downloads.joomla.org
- To launch in February/March.
- Translations in several defined languages to increase efficiency.
- Team Lead will assist with the English copy.
Copywriting
- Team Lead to work on list of article ideas.
- Assistant Team Lead will contact Steve to get an update regarding copywriting.
Case Studies
- We have two cases to add and we will send the authors the link to the questionnaire.
- TL completed the two Case Studies we have in hand.
- The Case Studies can then translated in other languages, with help from Marketing Liaisons. Each community will be able to publish them on their own properties.
- You have an interesting case study to share? Contact us!
Volunteers
- Assistant Team Lead sent a message to Leo, after he was in touch with Department Coordinator last December. He just replied today. Meeting has not happened, and he is not available any longer, unfortunately.
- Also Sasi talked with Department Coordinator during the Holiday break, and Assistant Team Lead will contact him to prepare a meeting.
Meeting adjourned after 35 minutes.