SWOT Analysis Team Archived In Formation
The SWOT Team is a sub-team of, and reports to, the Marketing Working Group. There have been several "Strengths-Weaknesses-Opportunities-Threats" projects over the years. The latest one was launched by Chris Nielsen in January 2014 and it presented it's top-level findings in October, 2014. The team is discussing continuing with product-level analysis in 2015. This cross-functional team includes members of the Marketing Working Group plus representatives from other leadership teams and working groups.