By Mike Kritzer on 2025-05-10 00:55 in Marketing Team

 

Date: Tuesday, 6th May 2025, 10:10-11:25 GMT-07:00

 

 

Attendees: Mike Kritzer, Outreach DC OSM, Tom van der Laan, Uta Schmitz-Esser, Emmanuel Lemor

 

 

Next steps

 

* Tom van der Laan confirmed his responsibility for preparing the images and articles for the Joomla releases on the website.

 

* It was agreed that the team will also prepare content for social media related to the Joomla releases.

 

* The next step involves scheduling social media posts related to the Joomla release.

 

* Emmanuel Lemor needs to know ahead of time when to include a banner or visuals for the 20th anniversary in the newsletter, ideally by the 20th or 25th of the month.

 

* Emmanuel and Outreach DC OSM discuss the need for team members to proactively share updates and information with the social media and marketing departments to streamline processes.

 

* The team discusses the possibility of creating a video or podcast featuring testimonials about the support from the hosting company, with commitments to explore existing promotional materials.

 

* The team will work on the design for t-shirts and banner graphics, and once ready, they will seek assistance to upload the graphics on the website.

 

* It was agreed that Uta would work on the logo and share it in the channel for review, with a target to finalize it by Friday to start the campaign for the 20th anniversary.

 

 

Topics & Highlights

 

1. Team Lead Elections and Resignation

 

* Decision It was decided that there will be an election for the team lead position following Tom's resignation, with the secretary responsible for organizing it.

 

 

2. Joomla Release Updates

 

* Next steps It was agreed that the team will also prepare content for social media related to the Joomla releases.

 

* Task Tom van der Laan confirmed his responsibility for preparing the images and articles for the Joomla releases on the website.

 

 

3. Joomla Team Coordination

 

* Decision It was decided to add a graphic designer to the team, as he has valuable resources and experience.

 

* Next steps The next step involves scheduling social media posts related to the Joomla release.

 

 

4. Release Candidates and Joomla Anniversary Planning

 

* Decision It was decided to create a special birthday newsletter for the 20th anniversary of Joomla.

 

* Next steps Emmanuel Lemor needs to know ahead of time when to include a banner or visuals for the 20th anniversary in the newsletter, ideally by the 20th or 25th of the month.

 

 

5. Design Selection for T-shirts

 

* Concern Emmanuel Lemor raised a concern about a design that could confuse viewers regarding the number '20' due to the placement of the Joomla symbol, suggesting it might not clearly communicate the intended message.

 

* Decision The team agreed to consider various design options for the T-shirt, weighing the pros and cons of each design presented.

 

 

6. Design Variations and Feedback

 

* Fact Uta Schmitz-Esser mentioned she can create two variations of a design, which was positively received by Mike Kritzer and Emmanuel Lemor, indicating the collaborative nature of the design process.

 

* Decision The team decided that Uta should share the updated designs in the marketing channel, as suggested by multiple speakers during the discussion.

 

 

7. T-shirt Design Discussion

 

* Fact Outreach DC OSM noted that some people have ordered T-shirts, but there is uncertainty regarding the confirmation of proceeds from these sales, highlighting a need for clarity in the merchandise process.

 

 

8. Introduction of New Team Members

 

* Fact Emmanuel introduces Uta as a new team member and acknowledges the presence of two new graphic designers, indicating a change in team dynamics.

 

 

9. Brand Rebranding and Content Update

 

* Decision The team decided to prioritize updating the Joomla brochure by changing the date from 2019 to 2025 as a first step in the rebranding process. ?

 

* Concern The outdated content on the Joomla website is negatively impacting the brand's image, which is a significant concern for the team.

 

* Next steps The team will work on the design for t-shirts.

 

 

10. Discussion on Future Joomla Event

 

* Decision The group agreed on the idea of having participants submit video clips sharing their experiences with Joomla, which will be incorporated into the event.